CEO Yu Gong highlighted a significant rebound in Q4 business performance starting in late November, driven by premium content and increased user engagement. Key metrics such as net subscriber ...

When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. The firm’s annual global survey of over 100,000 consumers shows ‘micro-dramas’ and ‘mini-dramas’ ...

BEIJING, Feb. 28, 2025 /PRNewswire/ -- iQIYI, China's leading online entertainment platform, participated in the first China TV Drama Production Industry Conference and the 10th China International TV ...

The upcoming mini drama lineup spans multiple genres such as fantasy, costume, and comedy, incorporating youthful, internet culture-infused content. The short drama lineup includes sequels to popular ...

Starbucks's logo outside its coffee shop on Sept 28, 2019 in Beijing. (Image credit: TechNode/Coco Gao) A six-episode mini-drama produced by coffee giant Starbucks streamed on China’s TikTok sibling ...

BEIJING, March 18, 2025 /PRNewswire/ -- On Mar. 14, iQIYI, China's leading online entertainment platform, convened the country's most comprehensive gathering of mini and short drama professionals at ...

Gripping series themes spanning romance to revenge have lured investors with their low costs, speedy turnarounds and fast pay-offs The massive success of China's mini dramas at home has prompted the ...

Aline Fierobe, a web developer in Montreal, has stopped paying for streaming services like Netflix and HBO Max. She’s not saving money, though. In fact, she’s paying upward of $200 a month to watch ...