Starbucks has incorporated a new three-tiered system—Green, Gold, and Reserve—into its rewards program. This move has split customers into two different camps: those who are disappointed in their new ...

Crafters will see major savings under the craft retailer's revamped rewards program. Sources: Michaels craft store, Digital ...

One feature that has set T-Mobile apart from its rivals is its T-Mobile Tuesdays loyalty program, which delivers weekly ...

Leslie’s, Inc., the leading direct-to-customer brand in the U.S. pool and spa care industry, has relaunched its Pool Perks Rewards Program with new loyalty tiers aimed at enhancing customer experience ...

Starbucks has made bold changes to its rewards program to attract and retain customers amid economic uncertainty.

United Airlines announces major MileagePlus rewards changes starting April 2. Cardholders will earn more miles while non-cardholders face reduced benefits.

AUSTIN, Texas, May 15, 2023 /PRNewswire/ -- Famous for its creative appetizers and Big Ribs, restaurant chain TGI Fridays has ordered up Oracle CrowdTwist loyalty and engagement to power its new ...

Once-simple programs have become convoluted shadow currencies for carriers like Delta, American and United, leaving loyal flyers working harder to land deals. Airline rewards programs were once fairly ...

Rewards programs are not just a key strategy for customer retention, but acquisition as well. NABCO, a national electrical products supplier servicing distribution networks for both routine electrical ...

Personalization wins loyalty. Loyalty programs thrive on real-time data and AI-driven insights, which help create tailored rewards that drive deeper customer connections. AI powers smarter rewards. AI ...

Ever-popular sub shop Jimmy John’s has decided to switch up its rewards system, and not a minute too soon for most fans of the chain. The key difference this time? Jimmy John’s rewards that people ...

Tension: Businesses say they want loyal customers while building loyalty programs that treat them as transactions — and customers can feel the difference even when they can’t ...