Steve Ohanians is the CEO of Clear Digital, an agency that delivers digital and brand experiences for real-world impact. The structure and design of a B2B company’s website play a crucial role in ...

Key Takeaways Creating a silo structure for your website helps organize your content, providing context for each page of your site for search engines and making it easier for customers to find what ...

This week’s Ask an SEO question comes from Julie, who asks: “For the content clusters, is it helpful to have them grouped under a topic URL? For example, if you are talking about resources for ...

Google’s John Mueller shares insight about the SEO impact of changing site structure. Shifting subdirectories is not recommended for simplifying website structure. Mueller also says setting the root ...