With category exclusivity, Cetaphil stood out as the only skincare brand on ground, using the Jonita Gandhi association to ...

Redseer report finds micro-drama adoption surging in India, with high-velocity content and vernacular formats driving ...

Indian households enter 2026 with confidence, rising spending, high GenAI adoption, and openness to new brands, according to ...

New shows by ET NOW offer in-depth analysis of listed companies, brand strategy, market trends and year-end economic ...

His mandate at Performics India is to build on the agency’s recent momentum and sharpen its role within Publicis Groupe’s ...

Vyas will oversee the foundation’s work in India, collaborating with governments, civil society, and partners to advance ...

The campaign features Mittal promoting Yes Madam’s Korean at-home salon services, drawing on her viral “Korea Jaana Hai” ...

Kapur brings experience from Zomato, Taj Hotels and HPE, and will oversee Noise’s external brand narrative, partnerships with ...

The Mumbai event will feature fund managers, advisers and market strategists discussing portfolio construction, ...

Gaming companies must provide clear consent, enhance data security, protect children’s information, and notify breaches under ...

The road safety brand collaborates with integrated communications agency to enhance engagement and reinforce its position in ...

Kantar Media Compass Q3 FY2025 report states digital-only audiences now represent 26%, or 313 million, of India’s 15+ ...